AI search intelligence for agencies and consultantsSee how we measure
Sign inStart with your website

A clear result starts with context.

Keep the question, answer, source, and sample coverage together. Make the limits visible.

Explore the demoStart with your website
Northstar Analytics / Overview US · English

AI visibility

A clear view of your brand in AI search.

Demo data
Brand mention rate37.8%28 of 74 valid example answers
Owned citations18Links to your website
Tracked questions20One market, one question set

Visibility over time

Example period · 4 weeks
Illustrative mention-rate trend ending at 37.8 percent, not measured results
Week 1Week 2Week 3Week 4
One opportunity to reviewAdd clearer comparison content, then check the same question again.
Illustrative data, not a live scanExplore the demo

Every observation keeps its context

  • Buyer questionWording and intent
  • MarketUnited States · English
  • Answer engineChatGPT
  • Cited sourcesOwned and independent
  • Collection dateRecorded per sample

Measured with care. Clear rules for comparing answers and describing change.

  1. 01

    Compare the same question

    Preserve wording, market, and source when measuring again. A changed comparison should be explicitly identified.

  2. 02

    Show the denominator

    Report the number of valid sampled answers behind a percentage. Missing answers remain separate from measured zero values.

  3. 03

    Describe change carefully

    A before-and-after result shows what moved. It does not prove which change caused the movement.